What if my numbers aren’t met?
The overall impressions and unique visitors associated with your package are based on an average of previous promotional campaigns. Although we often exceed those numbers, there are examples where it is difficult to approach that baseline. Factors could include things like: demographic, date, subject matter of event, etc. If, for any reason, we fall short of reaching the overall impressions and unique visitors associated with your purchase, you will receive a credit for the remaining amount that can be used on any future campaign.